Before
The Fay-Penn Economic Council had a problem. Businesses are increasingly using the Internet to research expansion and/or relocation sites, but Fay-Penn did not have a Web site. In order to remain competitive in the site selection process, the Council needed not only to create a Web site, but also to make sure that it was constantly updated with the vast amounts of information (available space and resources, tax information, etc.) that site selection consultants want to see. However, once the site was up and running, the Council realized that they could not afford to pay an outside party to make the frequent content changes they would need.
During
Fay-Penn decided to explore the idea of purchasing a content management tool to solve their problems, and they quickly found NuRelm’s content management software to be the best option. It gave them the ability to add as much information and as many pages to the site as they wanted, while maintaining a consistent design. They were able to enlist two nontechnical staff members to make regular changes to the site, thus accommodating their need for fresh, rich content while keeping the process in-house.
cost-effective solution for an organization
with limited resources to devote to Web site
maintenance.”
Fay-Penn Economic Development
Council President and CEO
After
The results were astounding: the Council’s Web site is now filled with up-to-the minute information – thanks to NuContent’s ability to allow real-time changes – which gives Fay-Penn a leg-up on the competition. Fay-Penn is able to provide businesses with the most current facts and statistics concerning the Fayette County region. As a result, Fay-Penn is never ruled out early in the site selection process because of a lack of information. Most importantly, the Council enjoys all of these benefits at an affordable price. Mr. Krajovic is more than pleased with the results of the NuContent™ software. “Without NuContent, we would not have a dynamic Web site; it is simply too expensive and too difficult to make changes without it,” he says. Ultimately, NuContent™ has addressed Fay-Penn’s need for the capacity to maintain a fresh, informative Web site that helps provide key information to stimulate the economic revitalization of the county.
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